Advertisers have flocked to Roundel due to offerings like sponsored product ads placed on Target’s app and website, which saw 35% growth last year, as well as the quality of insights into Target ...

Target just announced a five-year plan hinging on restoring its Tarzhay image. However, it's recently faced a reputational decline that is hindering performance.

Target reported $649 million in revenue from its Roundel advertising business in 2024, up about 25% from 2023, during its Q4 and full-year earnings report on Tuesday. The ad revenue growth was a ...