Some people have surmised that Aubrey's legal tactic is a way to get the NFL and Apple Music, who sponsor the halftime show, to make Kendrick not include that song in his set. Drake's lawsuit only ups the ante on the Super Bowl banning the performance of the song in order to possibly avoid being thrown into the court case.

In a federal lawsuit on Wednesday, Drake accused Universal Music Group of putting his life and reputation at risk by releasing and promoting the popular diss track.

Drake's legal team said Universal Music Group used its resources to "elevate a dangerous and inflammatory message that was designed to assassinate Drake’s character."