Nielsen CEO Tells Clients Paramount Seeks ‘Nearly 50%' Price Cut in Weeks-Long Measurement Battle
The battle between Paramount Global and measurement giant Nielsen is fast becoming a war of words. In a dispatch sent to ...
Nielsen CEO Says Paramount Is Demanding ‘Nearly 50%’ Price Reduction in Contract Dispute
"We cannot reset the value of our services to a fraction of their worth due to the circumstances and demands of one client," ...
Paramount-Nielsen standoff escalates with media buyers split over VideoAmp shift
Advertisers and media buyers are caught in the middle of the Paramount-Nielsen standoff, grappling with the sudden shift to ...
The Paramount-Nielsen Contract Impasse Is In Its Second Month
The Paramount Global and Nielsen impasse is now in the second month. With multicurrency options, the standstill has impacted ...
adexchanger6d
Paramount’s CTV Wing Achieves Its Second Quarter Of Profitability In A Row
The big trend in Q3 earnings this year was streaming growth, and Paramount was no exception according to Friday's earnings ...
‘Yellowstone’ Return To Paramount Network Yields Record Viewership
Sunday night’s return of Yellowstone delivered the biggest premiere night audience ever with 16.4 million viewers.
Business Insider7d
Paramount says Skydance transactions expected to close in 1H25
Analysts’ Projections Signal a Weak Q3 No Resolution Between Paramount Global (NASDAQ:PARA) and Nielsen PARA Earnings Report this Week: Is It a Buy, Ahead of Earnings? Shari Redstone to Depart ...
The Hollywood Reporter7d
Paramount Posts $49M Streaming Profit Amid Gain of 3.5M Subs, Film Unit Swings Back to Black
By Georg Szalai, Etan Vlessing Paramount Global reported its third-quarter financial results — including a swing to a streaming profit from a year-ago loss — on Friday in the Hollywood ...
Hollywood Outbreak8d
Connie Nielsen Was All In For ‘Brilliant’ Sequel To ‘Gladiator’
It took more than two decades, but Connie Nielsen says the "Gladiator" sequel was worth the wait, especially since the delay gave them a chance to advance the story into a new generation.