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EDO Ad EnGage's analysis of engagement metrics across all streaming/linear TV campaigns found Dr Pepper was nearly 2x more ...

Celebrity-favorite soda brand Poppi recently made a major announcement — and it's not a new flavor! The gut healthy prebiotic ...

Consumer M&A roared into 2025 with a sharp rebound in mega-deals, a surge in private equity activity, and a clear tilt toward ...

On average, one person drinks about 154 liters of soda per year in the United States, and one in five people report having at ...