Pinky Swear is an immersive hospitality destination that has done just that. Its new brand identity, created by The Working Assembly, is inspired by the inkblot psychology test, encouraging guests to ...

The Rorschach Test famously asks people what they see when they look at a series of inkblots, and the answers tend to differ substantially, so what if a brand used this concept to create its brand ...

The first images of Manchester City's new home kit for the 2025-2026 season have been released, as often happens, by ...

These days everyone has an opinion on design, and a new logo is always liable to come in for some harsh judgement, although ...

The so-called 'dream OLED' is one where the OLEDs for each of the three colours is phosphorescent. Red and green OLEDs have already achieved that, but blue has been a longstanding issue. No longer, ...

An effective brand strategy creates clarity and unity within an organization, guiding internal perspectives that ultimately radiate outward.

A new pair of custom fonts finally tie Amazon products and services together, as part of a global refresh by the design agency Koto.

Feedback notes the proliferation of AI company logos, and agrees with one blogger's claim that many bear a striking ...

This isn’t just a new logo – it’s a celebration of who we are and where we’re headed." The new brand was formally adopted by the Village Board on March 3. During the meeting, members of the Channahon ...

Cementing itself as an iconic and innovative US brand renowned for its commitment to redefining comfort and inclusivity, Evelyn & Bobbie has been breaking the mold when it comes to underwear ...