Feb 23, 2024 · In this article, we’ll explain how to build a content marketing funnel that generates brand awareness, leads, and sales. We’ll also share data from a survey we conducted in 2020, which polled 350 employees of digital marketing agencies and …

Aug 1, 2022 · So in this post, I’m going to take you on a tour of the content marketing funnel, from awareness to conversion and beyond, and share with you the best types of content for every stage, my tips for success, and plenty of templates. What is the content marketing funnel?

Feb 4, 2025 · An effective content marketing funnel usually includes four parts: Top of Funnel (TOFU), Middle of Funnel (MOFU), Bottom of Funnel (BOFU), and the post-purchase or retention stage, similar to a sales funnel structure. Each part has a different purpose and requires content that reinforces a positive experience for your readers.

In this post, we'll explore the content marketing funnel—its structure, workings, and actionable strategies for optimizing content for each stage. Let's get started! What is a Content Marketing Funnel?

Learn more about the content marketing funnel and how to create bottom, middle and top of funnel content in this guide. Successful content marketing strategies employ the use of a content marketing sales funnel.

Nov 3, 2023 · What is the Content Marketing Funnel? The content marketing funnel offers a model of thinking that allows brands to cut through the noise and be far more intentional with their marketing strategy. It does so by visualizing two key things for a content or sales team: 1. The buyer’s journey. 2.

The four stages of the content marketing funnel are awareness, evaluation, purchase (or "conversion"), and delight. Each stage serves a specific purpose in the customer's journey, as should the content presented to the customer in those stages.

Aug 11, 2016 · What is the content marketing funnel? The content marketing funnel maps the buyer's journey from initial awareness, through consideration, to the final purchase decision.

In this blog, I'll guide you through every stage of the content marketing funnel, from attracting prospects to converting them into loyal customers. We'll explore practical strategies, real-life examples, and actionable tips to optimize each step of the funnel and supercharge your content marketing efforts.

Jan 11, 2023 · Move a customer smoothly along the content marketing funnel by optimizing your content at every stage. Here's what you should know. You’ve identified your target prospective customers, are...