Dec 20, 2024 · New Year’s is coming early for Planet Fitness this year. The gym chain is known for running a marketing campaign every Dec. 31, in conjunction with its Times Square New Year’s Eve sponsorship ...

Celebrating the forward-thinking leaders, top agencies and creative innovators in the industry today. Learn more. The Ad Age A-List & Creativity Awards showcase the top agencies, companies, and ...

Dec 11, 2024 · Lucid is channeling Muhammad Ali, Nina Simone and Neil Armstrong in the electric vehicle marketer’s largest campaign since it was founded eight years ago.

Mar 11, 2024 · The constant evolution of the agency landscape makes it harder every year to determine the Ad Age Agency A-List. Creative agencies are meandering into media.

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Discover America’s Hottest Brands of 2024, featuring 20 standout names making waves with smart marketing. Check them out here.

Dec 9, 2024 · A quick take on the biggest advertisers and agency companies. Amazon topped Ad Age Datacenter’s rankings of the largest U.S. and global advertisers. WPP and Accenture Song ranked as the world ...

These small shops have big ideas—and even bigger ambitions This seems to be the year of the small agency startup. Record numbers of shops are hanging their shingles, making competition stiffer ...

Z: A generation redefining health and wellness. Marketing health and wellness to Gen Z? A new survey by Student Affinity Network UNiDAYS finds that this generation born in the mid-1990s sees physical fitness, healthy eating and mental well-being as interlocking pieces in the greater holistic view of their lives.

Oct 21, 2024 · Coffee mate will run its first Super Bowl commercial in 2025, as the Nestlé-owned non-dairy coffee creamer looks to drive awareness for its new cold foams.. The spot will come from Wieden+Kennedy ...